Dubbed as Project Sun Shield, tricycle drivers are the new champions of AmBisyon Natin 2040 in Butuan City.
Two hundred ninety-six drivers were oriented on November 15, 2016 on why and how the government crafted the long-term vision, the long-term vision itself and how they can help in creating awareness about the vision of the Filipino people for self and for the country.
The drivers received sun shields bearing the vision, “Matatag, maginhawa at panatag na buhay para sa lahat” and the AmBisyon Natin 2040 logo which were placed at the left side of the driver’s seat. The first 100 drivers received a t-shirt each also bearing the vision.
Aside from the sun shields, drivers also received stickers, leaflets, mugs, and fans.
The project aims to reach a million impressions monthly.